For almost two decades, SMS keywords have worked the same way: someone texts a word to a number and gets a canned reply. Daisychain is changing that. Keywords on Daisychain can now trigger full Flows -- multi-step, personalized conversations that collect data, answer questions, look up information, and move people to action.
For the past few months, we've been building and testing Flows with a small group of partners — and today, we're opening them up to all Daisychain customers. Flows are AI-powered conversations that go way beyond standard text blasts and traditional P2P conversations.
We’ve launched A/B testing in Daisychain, making it simple for any team to experiment with different SMS messages. Write different message variants, use an intuitive slider to set your test size, see side-by-side stats on replies, clicks, conversions, and opt-outs, and get a built-in significance check before sending the winner to the rest of your audience. A feature once reserved for power users is now accessible to everyone.
Quick Replies got smarter. Daisychain can now suggest the most relevant Quick Reply based on an incoming message from your supporter, and pre-populate the message in the composition box. Our hope is that this saves valuable time, keeps conversations moving, and eliminates a bit of busywork.
Daisychain’s latest update brings smarter opt-out detection to keep your lists clean and Quick Replies to help your team respond instantly and consistently.
It’s been a little while since our last update, but we’ve been hard at work to help organizers run smarter, more effective campaigns.
